Using data to help people get active

About OpenActive

What is OpenActive doing?

OpenActive is a community-led initiative using open data to help people get active. We are working collaboratively to bring about change within the sector by:

  • Improving access to ‘open opportunity data’. This means making data about where and when sport and physical activities happen open for anyone to access, use and share. By doing this, more places, products and services can better inform people of opportunities to get active.
  • Stimulating innovation with data to help meet people’s digital expectations. We are running a 6-month-long startup accelerator. These startups, and other organisations, are creating products and services that use open data, in order to transform the way people discover and participate in relevant activities.
  • Developing open standards. Our W3C group works collaboratively to decide how data about sport and physical activity opportunities can be described, categorised and structured in a consistent way. The standards aim to maximise use and compatibility for new tools, products, and services designed to get people active.
  • Building data literacy within the sector. We champion data leadership, inspire transformation and change across organisations, and strengthen the practical capability of sport and physical activity organisations to work with open data

Who runs the OpenActive initiative?

OpenActive is a community-led initiative across the sport and physical activity sector. This means every OpenActive member plays a part in progressing its vision “using data to help people get active” and shares ownership of its progress and achievements. Find out more about the community

Will the Open Data Institute steward OpenActive forever?

No. In order for the initiative to become a success, it needs to be self-sustaining and driven by the sector itself. The ODI aims to provide the knowledge, tools and foundation for ‘open opportunity data’ to thrive independently. Beyond its stewardship role, the ODI will continue to play a collaborative role as an active OpenActive member.

Through lottery funding awarded by Sport England, the ODI stewards the initiative: driving engagement across the sector, building data literacy, collaboratively developing open data standards, stimulating innovation with startups and leading the initiative’s events and communications. The current funding phase runs from August 2017 to November 2018.

With this future in mind, all tools, documentation and materials have been built by the ODI and OpenActive members with community-led sustainability and maintenance in mind.

How can I follow the initiative’s progress?

Join the mailing list and follow us on Twitter.

About OpenActive Data

What is OpenActive data?

OpenActive data is ‘open opportunity data’ about sports opportunities. By making this openly available, more people will be able to find out about local opportunities, and this will make getting active easier. OpenActive e-learning modules will take you through what ‘open opportunity data’ is and why it is important.

Does the data contain private or personal data?

It does not include personal data about customers, or commercially restricted data such as data about participation levels.

On occasion, it may include personal data about an individual fitness instructor’s name and contact details that have been provided for the purpose of booking or asking questions about activities they offer.

Where the data does include personal data,GDPR principles apply.

Where can I find out more about the data that’s available?

The API status dashboard is the up to date visualisation of the current data available so make sure to check it regularly. Our team is talking to activity providers on a daily basis, so expect to see the ‘open opportunity data’ list grow all the time.

OpenActive Accelerator

What is the accelerator about?

The OpenActive Accelerator establishes ready-to-market startups using open data to develop digital products and services that help people get active.

The accelerator provides training and mentorship within the ODI, Sport England and external partner networks. It also gives access to open data about physical activity opportunities made open for the first time by OpenActive members such as Greenwich Leisure Limited, the Lawn Tennis Association and British Cycling.

I like the idea of being a mentor. What would I be doing?

Our mentors advise the startups in person and remotely. We’d love to hear from you. We’d love to hear from you. Send us your details and we’ll be in touch.

Who can I contact if I need to ask any questions?

Contact Lisa Ellwood, the OpenActive Startup Accelerator Manager.

I want to publish open data for the accelerator. Where do I start?

Contact [email protected] with any questions you have. A member of the ODI’s OpenActive engagement team will get back to you shortly to help you work towards publishing data.

OpenActive Community

Who are the OpenActive members?

There’s a diverse range of organisations and people in the OpenActive community, and it is growing month on month. This includes: influential bodies such as National Governing Bodies, County Sports Partnerships and local councils; large activity providers like leisure operators; individual groups like outdoor fitness classes; data service providers like platforms and booking systems; individual advocates; mass participation event providers and more. You can browse the full list of members here.

How do I become a member of the OpenActive Community?

Everyone is welcome to become a member of the OpenActive community, all we ask is that you are committed to exploring the value of open data in the sport and fitness sector. We ask you to sign up on our website via the ‘Join’ button, and your profile will then be added to the site.

I'm interested in contributing to the standards, how can I get involved?

Our W3C standards group meets over Google hangout every fortnight. Check out our W3C page to find out the details of how to get involved.

Using Open Opportunity Data

How can I use open opportunity data?

Open data is data that’s available to everyone to access, use and share, you can therefore start using this data in your services now. A full list of the data available is on the API.

What can I do if the data doesn't have the details I need?

Please get involved in the standards group and let us know what you need.

What can I do if there is data missing from a feed or I want a different type of opportunity data?

Get in touch with the data provider you want and ask them to consider publishing their data openly. A keen data user is a great driving force for data publishers seeing the value in opening up their data. Please also let us know at [email protected].

Publishing Open Opportunity Data

How can I publish open opportunity data?

If you already use an ‘open’ booking system it’s as easy as ticking a box. If your booking system isn’t already open, get in touch with us and we can link you up with other organisations who want the same booking system to open their data.

If you’re not using a booking system, you can get straight to work getting your data to match the community standard.

I’ve got great ideas about how the open data should be structured, how can I share them?

Join our W3C community group.

What value will I get from publishing my data?

There are a number of apps and services that already use open data, including those in the OpenActive Accelerator. These apps and services allow you to reach new customers, without any extra effort required.