OpenActive Opportunity Data: A primer
OpenActive is committed to making it easier for people to find and book physical activity opportunities across the UK.
To support organisations at every stage of their digital journey, the OpenActive opportunity data specification recognises three levels of data publication:
1. Club or Organiser Level
Start simply by publishing basic details about your club or venues, and the activities you provide.
This level is ideal for organisations who don’t manage sessions online, but want to boost their discoverability and attract new participants. Share essential information like your name, location, activities, and contact details – just let people know who you are and what you offer!
Learn more about the new OpenActive Club Specification
2. Listings – Sessions, Series, Facilities and Slots
Ready to go further? You can include individual session listings or facility slots with scheduled dates and times.
This helps people see exactly when activities or venues are available – even if they can’t necessarily book online (yet!). List recurring or one-off sessions, open days, or timed slots for facilities. Opportunities are visible and up-to-date, helping potential attendees plan ahead.
Explore the OpenActive Opportunity Data Specification
3. Bookable Sessions and Facilities
How about frictionless online booking directly from search or partner platforms, via opportunity data feeds and the Open Booking API?
Organisations with OpenActive-enabled booking systems can publish real-time session and slot data complete with booking links, so users can instantly reserve their place.
Learn more about implementing Bookable Sessions and Facilities
Learn more about the OpenActive Open Booking API
Other Types of Opportunity: Routes
Alongside traditional sessions and facilities, OpenActive also supports publishing self-guided opportunities like walking, running, or cycling routes to help people discover new ways to get active.
Discover the OpenActive Route Guide Specification
Get Started Today
No matter your digital capabilities, OpenActive provides a clear, step-by-step path to making your activities more discoverable. Whether you’re starting with basic club listings, adding session schedules, or enabling online booking, our open standards help you reach a wider audience—at your own pace.
